Cetaphil
Dermatologist-recommended skincare
Category:
Work
Cetaphil
About the project
Challenge
Cetaphil needed premium content that reflected its dermatologist-recommended positioning while capturing attention across digital and e-commerce channels.
Solution
Developed an AI-generated TVC and premium virtual photoshoot featuring clean, clinical visuals aligned with the brand's skincare expertise.
Results
- Up to 80% cost savings vs traditional production
- 50+ campaign-ready assets from a single production pipeline
- Approximately 65% faster content creation
- Consistent brand identity across all channels and formats